
Hans Eckardt Joins SCAN Health Plan as Director of Marketing
(LONG BEACH, CA - October 5, 2004) - SCAN Health Plan, a Long
Beach-based senior HMO, has named Hans Eckardt as its director of
marketing, effective immediately. Eckardt brings to SCAN more
than 14 years of leadership experience in managed care and
pharmaceuticals.

At SCAN, Eckardt will oversee the health plan's marketing team as
well as its call center. He will also be responsible for
developing and implementing multi-media campaigns and managing
the company's Web site and marketing collateral. In addition,
Eckardt will help develop new strategies for membership growth.

"Hans' deep experience in marketing and business development will
greatly assist SCAN as we continue to build enrollment while
assuring that our members best interests remain our number one
priority," said Sherry Stanislaw, vice president of operations at
SCAN. "We are thrilled to have him join our team at such an
exciting time in SCAN's history."

Before joining SCAN, Eckardt held executive marketing roles at
PacifiCare and FHP International. He holds an M.B.A. from the
Peter F. Drucker School of Management in Claremont.

SCAN Health Plan, a leader in addressing senior healthcare needs,
currently serves more than 60,000 seniors in most of Los Angeles,
Orange, Riverside and San Bernardino counties. In addition to
providing members such comprehensive health plan services as
routine physicals, hearing exams and prescription drug coverage,
SCAN also offers qualified members Independent Living Power®, a
collection of personal-care services that range from light
cleaning to transportation escorts. SCAN also manages one of the
largest and most successful Multi-Purpose Senior Service Projects
(MSSP) in California providing community-based, long-term care
and in-home, personal-care coordination for low-income frail
seniors. Further information may be obtained at
www.scanhealthplan.com.

Members of the news media may contact:
Michelle Hokr
818-597-8453 x5
michelle@kevinross.net